Selected Work Across Seven Industries
Market entries, distribution networks and commercial turnarounds across Canada, North America and the Middle East. Each case covers the problem, what I built, and the numbers that moved.
From zero presence in North America to $1.3M in revenue in under two years, at a 5.59x blended return on ad spend.
Roughly $10M of incremental revenue on a ~$20M base in 13 months, with gross margin up 14% within four months.
Sales and marketing rebuilt in under six months: lower customer acquisition cost, higher return on ad spend, and a roadmap the team still runs.
Revenue up $480K a month across 29 locations, while the marketing budget came down by more than 40%.
Exclusive Middle East distribution for Continental and Matador, inside a network that grew from 10 to 54 distributors in under two years.
A Middle East dealer network built from zero to 350+ locations in three years, selling 1,000+ tractors worth more than €40M.
130+ SKUs across six luxury lines launched into North America in eleven months, plus a Vancouver showroom with visits up 80%.
An OTR tire brand launched into Middle East mining: 12+ major mine accounts in the first year, and revenue up from about $500K to over $3M a year.

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